Aging expert Joseph Coughlin’s book, The Longevity Economy, dives deep into the untapped potential and immense opportunities within the senior living market, urging industries to rethink aging. Coughlin explores how seniors are reshaping what it means to age, moving beyond stereotypes to drive economic and social innovation. Essential reading for leaders, this book offers insights into engaging and serving a dynamic older population, unlocking growth in a booming demographic.
Vote:
0
