Fitbit wants to partner with users every step of the way

Fitbit wants to partner with users every step of the way

Thanks to the double whammy of holiday feasting and pandemic-related pounds, New Year’s resolutions to get into shape were extra-big going into 2021. So that means it’s time for strapping on shiny new Fitbits, Garmins, and Apple Watches that loved ones exchanged in December.