Top VCs target $7 trillion senior-care market

A $7 trillion market investors are chasing

Kai Stinchcombe’s start-up True Link Financial is on a mission to protect seniors. After seeing his grandmother with dementia struggle to manage money, Stinchcombe knew he wanted to help seniors prevent being scammed. So the company developed a highly customizable prepaid debit card for older adults, which family members can use to block certain purchases or limit spending.